CPMs are an objective number, depending on traffic and interaction. If you’re currently using an ad network, you’ll see similar CPMs with similar units, for example if you are serving 300x250 display ads on your article template, you will see similar CPMs on the 300x250 SquareOff. If you use wide groups and "Polls Pages", you’ll see even higher CPMs with our larger, dynamic ad units. As long as you’re driving engaging traffic to a page, you’ll get the return you’re looking for.

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